Yes, that's right. We are saying goodbye to our current logo and house style. The last couple of months, the marketing team has been busy with designing a new logo and everything that goes along with rebranding Adifo’s house style.
Why?
In 2019 Adifo software will celebrate its 45th birthday. We’re 6 in dog years, 8 in cat years, and couldn’t be more excited to enter our 45th human year. Our logo has been with us since we launched it back in 2010.
For a mark that’s seen us through so much growth, it still feels true to our values and personality. We are still proud of our tagline : “Adding value to nutrition industries”, so this is kept. But Adifo has matured over the last decade. Our international markets have expanded and our products have evolved tremendously. It felt like the right time to take a closer look at our logo and give it a much-needed refresh.
A rebrand of our corporate style. What does that mean?
Not only will we introduce a new logo. We are going for a completely updated way of showing ourselves to the market. This means: a corporate image and clip that goes along with the logo and more importantly a new website with lots of interesting info that will be easy to search and find. The new and improved lay-out of our online platform lets visitors browse and find relevant information a lot quicker.
When?
This might be the most important question: when is this going to happen? To be honest we cannot wait to show you what has already been realised, because we are very enthusiastic about the new look. It feels right, it perfectly reflects our corporate identity and it will certainly bring Adifo software to the next level.
We will launch our new corporate identity during the Eurotier exhibition in Hannover on November 13th – 16th. Come to our booth C54 in hall 2 and discover our new look.
We have a surprize gift for all visitors!